In the ever-evolving and highly regulated world of medical aesthetics, safety and compliance are more than requirements—they’re the foundation of trust and growth. For independent medspa owners, navigating this intricate compliance landscape can be daunting. At Portrait, we’re committed to empowering entrepreneurs with the tools and resources they need to thrive, and compliance is a critical part of that support. That’s why I’m thrilled to announce our new partnership with ByrdAdatto, a firm renowned for its legal expertise and dedication to healthcare compliance, particularly in the medspa space.

A Game-Changing Partnership

This partnership marks a major step forward in our shared vision to elevate safety and compliance standards across the industry. By combining ByrdAdatto’s extensive compliance knowledge with Portrait’s existing compliance framework, comprehensive platform, and in-house expertise, we’re creating a powerful partnership that benefits providers, patients, and the medical aesthetics community as a whole.

Through this collaboration, Portrait retains ongoing access to premier legal counsel, strategic support, and compliance resources from ByrdAdatto. These tools will enhance our platform’s focus on regulatory excellence, helping medspa owners confidently address challenges like state-specific regulations, proper documentation, and oversight. ByrdAdatto’s insights will also help inform our product roadmap, ensuring compliance remains central to our technology and services. 

ByrdAdatto will help enhance Portrait’s compliance capabilities while also gaining the unique opportunity to influence how over 500 independent medspas in our network approach regulatory excellence. As our network grows into 2025, this collaboration allows ByrdAdatto to help shape the compliance framework for thousands of aesthetic businesses and elevate industry standards for safety. With Portrait’s existing in-house compliance expertise, which has supported our expansion into 45 states, ByrdAdatto can further enhance its impact by working with our leadership team on strategies that enable independent practices to succeed at scale.

State-specific and license-specific nuances abound, and lack of detailed attention can impair the viability of even experienced providers and entrepreneurs. That’s why this collaboration is so important; it elevates industry standards while equipping entrepreneurs with the tools and strategies needed to succeed in an increasingly complex and dynamic regulatory landscape. Together, we’re driving meaningful change on the compliance front in medical aesthetics—and setting new benchmarks for safety and operational excellence.

Empowering Providers to Thrive

At Portrait, we’ve built a platform designed to support medspa owners at every stage of their journey, from launch to scale. This partnership deepens our ability to equip providers with the resources they need to thrive.

Compliance isn’t just about avoiding pitfalls—it’s about creating a framework that promotes trust and enables growth. As a physician, I’ve seen firsthand how prioritizing compliance transforms healthcare environments. It builds trust, protects patients, and allows providers to focus on delivering exceptional care. ByrdAdatto’s decades of experience navigating healthcare regulations make them the ideal partner to amplify our vision of safe, compliant businesses and better support independent medspas nationwide.

Looking Ahead

This collaboration is more than a milestone—it’s a continued commitment to independent medspa owners who dream of building thriving, compliant practices. We’re kicking off the partnership with a podcast featuring ByrdAdatto’s partner attorneys Alex Theirsch and Sam Pondrom on December 11, 2024, and throughout 2025, we’ll roll out co-branded initiatives like webinars, podcasts, and more, sharing actionable insights providers can apply directly to their practices.

Education has always been central to Portrait’s mission, and this partnership enhances our ability to empower medspa entrepreneurs with knowledge while raising industry standards.

To the providers in our network: thank you for trusting us as your partner. Together with ByrdAdatto, we’re setting a new standard for safety in medical aesthetics—empowering you to deliver care with confidence and grow your business with peace of mind.

– Dr. Patrick Blake
Co-Founder and Chief Medical Officer, Portrait

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